Rich media ads are advanced ads that include multimedia features such as video, audio, animation, and other traditional elements like text and images.
Facebook ads are a complex and nuanced form of marketing. Find out how to get the most out of your advertising.
Often times, customer churn is preventable. Getting a customer to make a purchase with you should be the hardest part.
The SEO Insights You Should Follow for Success
As a sales rep, one of your main responsibilities is building credibility with your prospects so they trust you.
When you consider business growth, you may think that acquiring new customers is the key to success.
A lighthouse customer — or an ‘early adopter’ — is a consumer who embraces a product soon after its launch.
The first step in any successful inbound strategy is to attract strangers to visit your site.
Every single day, about 30,000 websites are hacked.
Pinterest isn’t just used for event planning. You can use the social media platform as a way to market your business, drive traffic to your website, and increase sales.
For stellar sales reps, their approach to work goes much further than hitting their number each month. If you’re ready to knock your sales career out of the park, it’s time to put yourself in the mindset of an entrepreneur, managing your sales market the same way you would manage a business.
For marketers, the resulting shift in the business landscape has required us to review our previous strategies and make adjustments that will allow our clients to continue thriving in the wake of unforeseen circumstances.
Keyword targeting is a great way to determine the source of your most valuable web traffic.
John Horton Conway, a legendary mathematician who stood out for his love of games and for bringing mathematics to the masses,
Tips to make your website design project a little easier:
If you’re using Instagram as part of your social media strategy, you’ve definitely come across the concept of impressions. But what exactly are impressions? How accurately do they indicate success? And how do they differ from reach, another very similar Instagram metric?
You’ve heard the term “break even.” It’s a popular way to describe a time when you spent exactly as much money as you made. “We gambled $200 at the casino and won $200, so we broke even.”
But in a business context, it’s not that simple. Your break-even point doesn’t just happen in Vegas, and needs to be constantly recalculated for you to turn a profit in the long term. Here’s how to find it.
in 2019, digital ad spending will surpass TV ad spend, and traditional ad spend, for the first time ever. It’s also projected that by 2023, digital will exceed two-thirds of total media spending. Why the shift?
At Steel Blue Media, we are anything BUT ordinary. We are a team made up of forward thinkers, problem solvers, and visionaries. Find out what our customers say and take a look at our work.