The Instagram platform has evolved from a simple image-sharing social platform to a money-making content curation one. With the addition of Instagram’s shopping tools, it’s steering more toward e-commerce and less on the social aspect. So what does that mean for brands?
If you’re using Instagram as part of your social media strategy, you’ve definitely come across the concept of impressions. But what exactly are impressions? How accurately do they indicate success? And how do they differ from reach, another very similar Instagram metric?
An effective content strategy doesn’t rely on only one tactic. Generating qualified leads requires you to regularly publish compelling, valuable content, explore guest blogging opportunities, identify co-marketing campaigns, and devise a strategy for promoting said...
Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post content to social media whenever you feel like it. Some times are better than others. So, what are the best hours to post on each social...
Collect at least 1,000 quality followers for your personal or professional Instagram account. It’s all about knowing where to invest your time and effort.