The Instagram platform has evolved from a simple image-sharing social platform to a money-making content curation one. With the addition of Instagram’s shopping tools, it’s steering more toward e-commerce and less on the social aspect. So what does that mean for brands?
Becoming a social media influencer on TikTok – When you’re building a personal brand, you should identify the scope of your content. Knowing what content you want will build the foundation of your brand.
By having a niche, you can identify your audience. You’ll also know the content to publish and its value to people.